Carve Your Niche in the Sports Industry

Prove your potential to lead and organize in the sports industry. Confirm your understanding of well-established and emerging leadership techniques and approaches. Understand the complex interactions between sports promotions like advertising and sponsorship, management theories, finance, and law. Use your knowledge of branding, funding, regulatory conditions, and concepts like ethics and business structure in an internship and start creating a future in this growing field.

  • Money in hand icon

    Est. Tuition $18,200

  • Computer and user icon

    Learning Format In-Class

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    Duration 34 weeks *

    *Duration times can vary, talk to your student success coach for more information.
  • Gear or cog icon

    Total Units 47 Units

Required Courses

Course Formats
Core Courses.
Core (23 Units )
 
WinterSpringSummerFall
Global Human ResourcesPeople and relationships are the most essential part of any organization.
4 Units
Global Marketing: Integrated Marketing ManagementThe Integrated Marketing Management course is designed to introduce students to the dynamic and competitive field of marketing.
4 Units
Multinational Financial ManagementThis course presents techniques and tools designed to assist managers evaluate risks and opportunities in the global financial environment.
4 Units
Building Technology-Centric OrganizationsThe goal of this course is to introduce and provide hands-on experience to the students on the most common technologies used in business today and in the near future.
4 Units
Strategic Management in the Global EnvironmentStrategy management is the commitments, decisions, and actions required for an organization to achieve competitiveness, and earn above-average performance and returns.
4 Units
Essentials for Professional DevelopmentThe workplace is constantly evolving, and requiring new skills from those entering it.
3 Units
Required Courses
Required (12 Units )
 
 
WinterSpringSummerFall
Sports Marketing and PromotionsThis course examines the basic concepts and functions of marketing within the context of the sports industry.
4 Units
Management and Leadership in SportsAn overview of management theories and practices, and the role of Human Resources associated with sports organizations.
4 Units
The Financial Management of SportsThe principles and practices of accounting and financial management within the sports industry will be analyzed.
4 Units
Sports LawThis course is intended to provide future sports managers with an understanding of the legal aspects of sports management in order to better inform managerial decisions and reduce liability and litigation.
4 Units
 

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