Essentials of Professional Sales

Essentials of Professional Sales

Course Number: MGT X432

3 units

An A to Z overview of the sales process for those looking for an entry into the sales profession. You will examine lasting sales theories and best practices, which are used in business, as well as everyday communication. Discuss:

  • time management
  • listening
  • consultative selling
  • written and oral presentations
  • negotiation
  • closing
  • networking

You will also cover the collaboration of sales and marketing in today’s business world.

Available Sections

Starting Jul 23


Starting Jul 23

Course Fees

$545 Early Bird Discount ends on Jul 12
$595 after Jul 12


Mitchell Seigel [ bio ]

close [x] Mitchell Seigel, B.A., has worked in the sports industry for more than 35 years, and has been a sports news broadcaster doing play-by-plays in football, basketball and baseball.  He has sold on-air sports sponsorships, including a Los Angeles Rams talk back program, as well as selling advertising and sponsorships on multiple cable networks and with CBS radio. Mr. Seigel has also worked in Sales Management on ESPN, TNT, TBS, Fox Sports, and Prime Ticket.  Also working in print, he sold section advertising and special section sponsorships, which  included all professional sports teams in Los Angeles, as well as the World Cup soccer tournament.


Tue, Thu 9:00 am-3:00 pm
Jul 23 - Aug 8, 2019

6 Meetings


UCR Extension Center

[ map ]

Section Notes:



"Sell; Trust-Based Selling"

ISBN: 978-0324538090


Applicable Certificates

Available Sections


Section No.: 191MCI001

Dates: Jul 23 - Aug 8, 2019

Time: 9:00 am-3:00 pm

Instructor: Mitchell Seigel

Textbook: Mandatory
"Sell; Trust-Based Selling"

ISBN: 978-0324538090

Location: UCR Extension Center

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