Menu

Strategies in Social Media Marketing

Strategies in Social Media Marketing

Course Number: MGT X476.36

2 units

The emergence of social media has transformed the way organizations market and promote their products online. Understand the dynamics of social media applications and learn more about how they apply to product marketing. We will focus on how social media is changing business in fundamental ways, and explore the opportunities for social networks to improve:

  • marketing
  • brand reputation
  • communications
  • research

Available Sections

Starting May 9

184MCE005

Starting May 9
184MCE005

Course Fees

$395 Early Bird Discount ends on May 3
$445 after May 3

Instructor

Stephen Fritzenkotter [ bio ]

close [x] Stephen P. Fritzenkotter, M.B.A., San Diego, specializes in helping small to mid-sized organizations compete with larger ones in the marketplace. His career experience ranges from consulting businesses and higher education institutions to market research, training and teaching.

Schedule:

Thu 6:00 pm-9:30 pm
May 9 - Jun 13, 2019

6 Meetings

Location:

UCR Extension Center

[ map ]

Section Notes:

None.

Textbook:

No Textbook Required.

Available Sections

Riverside

Section No.: 184MCE005

Dates: May 9 - Jun 13, 2019

Time: 6:00 pm-9:30 pm

Instructor: Stephen Fritzenkotter

Textbook: No Textbook Required

Location: UCR Extension Center

close [x]

Submit Feedback

Thank you for taking the time to submit your feedback about the UCR Extension website. Please be sure to include all relevant information to ensure that we can follow up with your request as soon as possible.

Add Supporting Files