Covers the marketing, sales, and contracting functions of heritage organizations. Without sales, heritage organizations are not viable. How do organizations find the most valuable work, contract with clients, sell products and service, and ensure they are adding value to the organization? Provides you with an understanding of these essential business functions, and how to implement them in heritage organizations.
- MGT X474.1 | Business Management for Heritage ProfessionalsEnroll
This class will be conducted in English and, thus, students must be proficient in reading and writing in English. Students must have a Bachelor’s degree in a heritage discipline, be working for a heritage organization, or be a graduate student in a heritage discipline degree program.