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New Age Digital Viral Marketing Techniques

New Age Digital Viral Marketing Techniques

Course Number: MGT X476.24

1 units

What does a virus have to do with marketing? Viral marketing refers to marketing techniques that use pre-existing social networks to increase brand awareness by encouraging individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands, and to millions, through the Internet. Everyone wants to see it, and when they do, they all want to share it.

Available Sections

Starting May 29

184MCE002

Starting May 29
184MCE002

Course Fees

$225

Instructor

Kim Shepherd [ bio ]

close [x] Kim A. Shepherd, Trainer, Ultimate Professional, Riverside, teaches desktop applications for Disney, Hyundai, State Farm and the US Air Force. Ms. Shepherd regularly leads national training sessions for all levels of users.

Schedule:

Wed 6:00 pm-9:30 pm
May 29, 2019

Wed 6:00 pm-9:30 pm
Jun 5, 2019

Wed 6:00 pm-9:30 pm
Jun 12, 2019

3 Meetings

Location:

UCR Extension Center

[ map ]

Section Notes:

Includes parking. 

Textbook:

No Textbook Required.

Starting Jul 22

191MCE002

Starting Jul 22
191MCE002

Course Fees

$225

Instructor

Marilyn Taylor [ bio ]

close [x] Marilyn R. Taylor, M.B.A., Adjunct Faculty, National University, and Owner, Optimize4youSEO, has worked in Marketing, Marketing Research, and Strategic Marketing for more than 35 years. For the past 15 years, Ms. Taylor has specialized in developing online marketing plans that include successful campaigns with SEO, PPC, and Social Media Marketing.

Schedule:

Mon 9:00 am-5:00 pm
Jul 22, 2019

Tue 9:00 am-12:00 pm
Jul 23, 2019

2 Meetings

Location:

UCR Extension Center

[ map ]

Section Notes:

None.

Textbook:

No Textbook Required.

Available Sections

Riverside

Section No.: 184MCE002

Dates: May 29, 2019

Time: 6:00 pm-9:30 pm

Dates: Jun 5, 2019

Time: 6:00 pm-9:30 pm

Dates: Jun 12, 2019

Time: 6:00 pm-9:30 pm

Instructor: Kim Shepherd

Textbook: No Textbook Required

Location: UCR Extension Center

Available Sections

Riverside

Section No.: 191MCE002

Dates: Jul 22, 2019

Time: 9:00 am-5:00 pm

Dates: Jul 23, 2019

Time: 9:00 am-12:00 pm

Instructor: Marilyn Taylor

Textbook: No Textbook Required

Location: UCR Extension Center

close [x]

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