Corporate Event Management

Corporate Event Management

Course Number: MGT X463.35

3 units

There is a popular misconception that event planning is a generic discipline void of specialties within the field. Just as physicians specialize in certain areas of medicine, there are event planners who specialize in corporate events. These include profit as well as the non-profit sector. This class will explore the different type of corporate events such as incentive trips, press events, sales/marketing events, conventions, trade shows and educational symposiums. Participants will be able to explore all facets of corporate events from how to budget properly and utilizing creativity to keep corporate meetings and events fresh and cutting edge.

Available Sections

Starting Jul 24


Starting Jul 24

Course Fees

$545 Early Bird Discount ends on Jul 13
$595 after Jul 13


Alan Conrad [ bio ]

close [x] Alan Conrad, M.A., is the Director of Production and Marketing for the National Orange Show (NOS) in San Bernardino, manages more than 50 employees and specializes in management, customer service, event planning, marketing, promotion and public relations. Mr. Conrad is a member of the San Bernardino Rotary Club, serves as a board member and Rotary Community Life Advisor, and is also a member of the Native Sons of the Golden West.


Wed 5:30 pm-9:15 pm
Jul 24 - Sep 11, 2019

8 Meetings


UCR Extension Center

[ map ]

Section Notes:



No Textbook Required.

Available Sections


Section No.: 191MCV002

Dates: Jul 24 - Sep 11, 2019

Time: 5:30 pm-9:15 pm

Instructor: Alan Conrad

Textbook: No Textbook Required

Location: UCR Extension Center

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